After her boxing career, Laila Ali started multiple business ventures to establish and expand her lifestyle brand.
Through Laila Ali Lifestyle, she has released cookbooks, nutrition and skin care products, apparel, home decor, and more. And over the last 10 years, she’s created a multimillion-dollar empire. In order to secure her legacy, Ali wanted to trademark her name.
ABG, a brand development, marketing and entertainment company, owns Ali’s father’s trademark and likeness after he sold the rights of both to them back in 2006 for $50 million, according to attorney Josh Gerben. The company has now filed a notice of opposition to halt Ali from registering her name.
As reported by Black Enterprise, on July 15, ABG filed a similar notice of opposition against NBA legend Shaquille O’Neal‘s son, Shaqir O’Neal, successfully preventing him from trademarking his name and likeness.In Ali’s case, ABG has cited “likelihood of confusion,” “false connection,” and “dilution by tarnishment,” as the reasons for the company’s opposition.
Ali can be held up significantly if the notice of opposition goes through full litigation. As AfroTech reports, it can take up to two years for a resolution.: I support Laila Ali’s Trademark Application
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Laila Ali’s Trademark application should be approved immediately. It’s her name. Period.
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